TESCO FINEST

Agency: ArnoldKLP

 

Tesco Finest point of sale:

 

Using the idea of 'Passion' I was able to show what goes into making these products is not just the ingredients, but the love of the process to get to the end product.

 

Shelf strips with simple copy backed this idea up by reiterating the

exact process each supplier goes through for each individual product. 

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